It’s hard not to notice that the parking industry is drifting increasingly into the realms of intelligent transportation systems and “smart cities.” From real-time parking
Several years ago, while I was completing my master’s degree, I had a professor tell me a parable that didn’t mean much to me at
Finally, after a decade of fighting for legitimacy and recognition as a powerful marketing tool, social media has certainly proved its utility in business. But
First things first: You are going to have to actually try. Social media is no longer a novel game to prove your popularity. It is
Still not sure if you should incorporate social media into your sales process? Many companies don’t fully understand the power of social networks in the
What do the wheel, compass, printing press, telephone and Internet all have in common? These technological advances are among the most significant we have seen
When I was 7, I went away to summer camp for the first time. I was petrified of not knowing any other campers, not having
My husband recently suggested to me that I patent the algorithm I use to shop on Amazon. I have a very specific process when making
The number of people connected on social media has grown to roughly 2.2 billion worldwide. In the U.S., 78% of Americans have at least one
The adage says it all: “A man is known by the company he keeps.” It’s true that the company you keep can make all the
If you want to market to your audience in 2016, you will find them on social media. Yes, even parking industry companies. And not just the operators
“Social media” – have you heard of them? I’m going to go out on a limb here and say your answer is an unequivocal yes!
