Original Content

Bend’s Blueprint

March 1, 2025

By adopting real-time analytics and stakeholder-driven strategies, Bend, Oregon, has become a model for parking innovation. By Tobias Marx and Sonny Samra The city of Bend, Oregon, has a long history of parking innovation, perhaps best exemplified by its Downtown Strategic Parking Management Plan. Finalized in 2017, the plan has guided the city in its […]

From Congestion to Clarity in Campus Parking

March 1, 2025

Flexible permits and strategic planning ease parking woes at UC Davis. By Perry H. Eggleston and Ramon G. Zavala At the University of California (UC) Davis, we are best known for our cultural commitment to the bicycle, which began when the university’s second chancellor instructed his planners to design a “bicycle-riding, tree-lined campus.” Today, our […]

Overcoming Obstacles On and Off the Lot

March 1, 2025

In his new memoir, Russell Harms shares his journey through mental health challenges, resilience, and redemption in the high-pressure world of parking and hospitality. By Jay Landers Russell Harms, a hospitality executive with 3 decades of experience in luxury hotels and large-scale parking management across the U.S., faced a hidden battle with severe anxiety and […]

In Memoriam

March 1, 2025

Parking Today notes the passing of Roy Carter, of Toledo Ticket Technologies, and Donald Shoup, of the University of California at Los Angeles. By Jay Landers Roy Carter (1938-2025) On January 19, the parking industry lost one of its most respected and enduring figures with the passing of Roy L. Carter Jr., who dedicated more than […]

PARKING INDUSTRY EXPO 2025: The Premier Event for Parking Industry Connections

March 1, 2025

Marking 25 years, PIE25 offers unparalleled networking, insightful discussions, and unique opportunities to connect, learn, and grow within the parking industry. By Kevin Uhlenhaker For 25 years, the Parking Industry Expo (PIE) has been the go-to event for professionals across the parking and mobility landscape. This year, as we celebrate PIE25 from March 31 to […]

The Parking Industry’s Newest Superpower: The Unparalleled Marketers of The Parketing Collective

March 1, 2025

By Jordan Weiss Recently in the parking industry, there’s been a surge of interest and investment in a specific revenue-generating function — marketing. “Good products sell themselves” just isn’t an accurate sentiment anymore. There’s more competition entering the market every day, which makes it harder than ever to gain awareness and communicate differentiation. Companies are […]

Leadership, Innovation, and the Future of Parking Today Media

March 1, 2025

By Brian Wolff The world is littered with prime examples of companies that missed the boat or hunkered down and missed the wave. One of the most difficult things to do as a leader is to know when to stay on course or buck the trend and push in another direction. There are also stories […]

Artificial Intelligence and Parking: What the Public Thinks — And Why It Matters

March 1, 2025

By Jade Neville Artificial intelligence (AI) is transforming industries globally, with transportation and parking being no exception. In the U.K., the integration of AI into parking systems is gaining traction, promising to improve efficiency and user experience. However, how does the public feel about this shift? A recent survey, conducted by the parking technology provider […]

Why I’ve Ditched ‘Best Practices’ and You Should Too

March 1, 2025

By Colleen Gallion Hopefully, you are reading this on your way to the Parking Industry Expo (PIE) 2025. There you’ll meet new people, listen to interesting speakers, attend workshops, and probably hear at least one person talk about “industry best practices.” Good for them! I’m sure they’re an expert on something, and what they have […]

Faith, Firewood, and Ingenuity on a Back Road

March 1, 2025

By Katherine Beaty The other day, my husband and I were running errands when we realized we needed firewood. Typically, this would mean a visit to our “firewood guy.” However, this time we found ourselves pulling off the road in a wooded, rural area to examine an unexpected discovery: a large, box-like structure, painted fire […]

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