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Customer Satisfaction Starts Before the Customer Interaction

June 26, 2026

In an increasingly competitive environment, the customer experience matters. Companies invest in technology, training, communication systems, operational efficiency, and service recovery strategies, all with the goal of creating smoother and more positive interactions. But there is another factor influencing customer satisfaction that receives far less attention: the physical and mental state of the employees interacting with customers every day.

From Storage to Smart City Infrastructure

June 25, 2026

In 2026, the U.S. parking industry is hitting a critical inflection point. No longer a passive utility for vehicle storage, the parking structure is evolving into a sophisticated mobility ecosystem, one that sits at the center of electrification and electric vehicle (EV) adoption, artificial intelligence (AI) integration, and the future of urban design.

Why Parking Needs Sales and Marketing Together

June 24, 2026

In today’s parking industry, sales and marketing are no longer separate lanes; they are part of the same customer journey.

Real-Time Data Transforms Parking Revenue

June 23, 2026

Real-time analytics are transforming how parking operators make decisions. By leveraging live dashboards, historical analysis, and predictive modeling, operators gain actionable insight that drives revenue, enhances customer experience, and strengthens competitive advantage.

Support Front-Line Teams to Stabilize Operations

June 19, 2026

Front-line and helpline staff reside at the intersection of customer experience and operational reality. They are the highest touchpoint with customers, the first to hear about system failures, and the primary translators between what customers experience and what operations intend. Yet despite this critical role, they are often the least stabilized part of the organization.

Closing the Parking Behavior Gap

June 17, 2026

Every unfamiliar parking facility is a problem for customers to solve from scratch, at the exact moment they are most distracted. That’s not a complaint about the industry; it’s a design reality we have to work with. And once you see it, you start to identify the opportunities.

When Customers Resent Your Existence

June 15, 2026

There’s a unique challenge baked into the parking business: Your customers didn’t come to see you, and you’re the thing standing between them and where they actually want to be. That resentment is real, it’s understandable, and if you ignore it, it will define every interaction your team has. But if you acknowledge it and build your service model around it, you have a genuine opportunity to turn a frustrating moment into a surprisingly positive one.

Customers Want Payment Flexibility

June 8, 2026

Looking to gain insight into public attitudes toward parking payment and enforcement systems, the mystery shopping company Servimer recently surveyed more than 2,100 drivers. They found that drivers want flexibility, transparency, and reassurance more than speed or innovation.

Tech, AI, and the Human Factor: What Parking Customers Really Expect

June 5, 2026

Drawing on Parker Technology's 2025 Consumer Data Report and its 2026 artificial intelligence (AI) perception survey, the authors make the case for what good technology strategy actually looks like in a parking environment. The short version: It is not tech versus people. It never was.

Making Parking Decisions at 50: Repair, Retrofit, or Replace?

June 3, 2026

Across the U.S., parking facilities built in the 1970s and 1980s are now reaching a critical inflection point. Today, many of these structures are approaching or exceeding their intended 50-year lifespan, forcing owners to confront a fundamental question: repair, retrofit, or replace?

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