Jim Meany and John Morgan were my hosts at Metric. They have a bunch of new products on display at their outlet in Jersey. It was a bit hard to fine, but when I got there, we spent a wonderful hour or so talking about our business.
Jim is certain that "knowledge is king" in our industry. Being able to collect data and then understand it enables parking pros in every part of the parking industry to do their job better, and make more money. We talked about how things like understanding what spaces were being used more than others, or which spaces had been paid, were virtually impossible just a few years ago. But with the onset of smaller and smaller computers, and the wi fi communications networks, satellite technology, and the like, we can have data at our fingertips.
Our discussion rounded to understanding the data. That, we agreed, is the problem. The industry can supply the data, tons of it. In many cases, the data can be easy to read and understand. However turning it into knowledge is another matter. That takes folks who know how to interpret the data.
Wise folks, these guys at Metric.
JVH
