MARKET LAUNCH CONUNDRUM FOR AUTONOMOUS-‘DRIVERLESS’ VEHICLES

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MARKET LAUNCH CONUNDRUM FOR AUTONOMOUS-‘DRIVERLESS’ VEHICLES

The Parking Industry Exhibition’s Seminars are as current as today’s headlines. How will driverless vehicles affect parking and your bottom line.

PMRC’s Dale Denda will review the ‘state of the technology’ of Autonomous-‘Driverless’ Vehicles/ADV from the parking industry’s perspective. This overview evaluates ADV technology based on expert opinion and provides a basic framework for analysis of the issue going forward. Particular emphasis is placed on details of how and why ADV is expected to work versus the reality of today’s market place.

A principal question, beyond the status of the emerging Federal regulatory framework, will be addressed: To what extent positive externalities created by ADV technologies in terms of life- saving potential will create a market failure for the system?

Mr. Denda co-founded PMRC over 25 years ago, The company is a uniquely positioned market research organization devoted solely to providing real time market intelligence and the study of trends, activity and quantification of the U.S. parking market.

Join us in Chicago March 5-8.

JVH

John Van Horn

John Van Horn

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