Mindfulness on the Job: Staying Present in High-Stress Moments

March 31, 2025

By Clarena Tobon Workplace stress is as inevitable as the Monday morning coffee rush. Deadlines, back-to-back meetings, and the occasional workplace curveball can leave anyone feeling frazzled. But mindfulness — the practice of staying present and focused in the moment — can be a game changer. With a few simple strategies, you can navigate even […]

Changing the Face of Parking: Women in Leadership

March 31, 2025

By Jade Neville The parking industry is evolving, and at the heart of this transformation is a growing movement championing diversity, inclusion, and representation. Women in Parking UK, an advisory group formed by the British Parking Association (BPA) in 2020, is leading the way in breaking barriers and fostering a supportive community for women across […]

Scanning for Scams: Tracking Transactions to Stop QR Code Fraud in Parking

March 31, 2025

By Katherine Beaty The COVID-19 pandemic fueled a rapid adoption of QR codes, transforming them into a mainstream tool for contactless payments and digital access. According to Statista, around 89 million mobile device users in the U.S. engaged with QR codes in 2022, a 26% increase from 2020. Although this widespread adoption has driven convenience, […]

The Human Side of Sustainability

March 31, 2025

By Brian Wolff The focus of Parking Today this month is on sustainability, which is often framed in terms of environmental responsibility: reducing emissions, conserving energy, and implementing green infrastructure. However, true sustainability can transcend environmental concerns to include financial viability and social responsibility. In the parking industry, sustainability might also mean embracing the customer […]

Maximizing ROI with Parking Guidance Technology

March 19, 2025

By Steve Gorski Parking guidance technology (PGT) is arguably the most important of the parking technologies that have been introduced in recent years. No other technology comes close when it comes to improving the parking experience, and it has the added benefit of providing invaluable utilization data that owners and operators can use to operate […]

Maximizing Parking Revenue with Real-Time Booking and Pricing Insights

March 17, 2025

By Sarah Marks Data has become more than just a record of transactions: It’s a vital resource for making informed decisions and staying ahead of shifting consumer trends. The ability to harness real-time insights from customer booking behavior can significantly enhance parking operations, drive revenue, and improve the customer experience. As airports, parking operators, and […]

Cybersecurity Insurance: What Parking Operators Need to Know

March 11, 2025

By Katherine Beaty The parking industry is increasingly digital, from license plate recognition systems to mobile payment apps. Although these innovations improve efficiency and enhance the customer experience, they also introduce vulnerabilities. Cybersecurity incidents, like data breaches exposing customer payment information or ransomware attacks crippling operations, have become genuine threats. For many parking operators, cybersecurity […]

Bend’s Blueprint

March 1, 2025

By adopting real-time analytics and stakeholder-driven strategies, Bend, Oregon, has become a model for parking innovation. By Tobias Marx and Sonny Samra The city of Bend, Oregon, has a long history of parking innovation, perhaps best exemplified by its Downtown Strategic Parking Management Plan. Finalized in 2017, the plan has guided the city in its […]

From Congestion to Clarity in Campus Parking

March 1, 2025

Flexible permits and strategic planning ease parking woes at UC Davis. By Perry H. Eggleston and Ramon G. Zavala At the University of California (UC) Davis, we are best known for our cultural commitment to the bicycle, which began when the university’s second chancellor instructed his planners to design a “bicycle-riding, tree-lined campus.” Today, our […]

Overcoming Obstacles On and Off the Lot

March 1, 2025

In his new memoir, Russell Harms shares his journey through mental health challenges, resilience, and redemption in the high-pressure world of parking and hospitality. By Jay Landers Russell Harms, a hospitality executive with 3 decades of experience in luxury hotels and large-scale parking management across the U.S., faced a hidden battle with severe anxiety and […]

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