Private Operator

PCI 500 Fitness Challenge Boosts Workplace Wellness

PCI’s annual fitness challenge fosters teamwork, wellness, and company-wide engagement through friendly competition. By Zoe Robinette and John Groden In May 2025, Parking Concepts, Inc. (PCI) invites its employees to lace up their shoes and prepare for the 7th Annual PCI 500 Fitness Challenge. Teams from coast to coast will come together in friendly rivalry, […]

We Need to Talk: AI is Writing Your Content, and It Shows

By Julianne Wilhelm If you spend any time on LinkedIn, you’ve probably noticed a shift in the way people write their posts. They’re suddenly filled with emojis, bolded phrases, and more bullet points than a PowerPoint presentation. It’s as if a single voice has taken over our feeds. And that voice? It’s ChatGPT. Content generated […]

Revitalizing Reimagined Parking

New CEO Rick West plans to restore the focus of Reimagined Parking while guiding the company through an evolving industry landscape. By Jay Landers Rick West, the newly appointed chief executive officer (CEO) of parking giant Reimagined Parking Companies, is no stranger to the parking industry. His career spans more than 3 decades, beginning with […]

Stormwater Strategies for Sustainable Parking

Thoughtful parking lot design and maintenance can minimize stormwater runoff impacts and protect local waterways from harmful pollutants. By Stacy Wilson, Andrew Earles, and Jonathan Jones Proper stormwater management is an important consideration for parking lots and parking structures, from the stages of planning, design, and permitting, through construction, and during the long-term operation and […]

Parking Innovation: Beyond Just Spaces

Parking operators have new opportunities to boost revenue with services like protection plans, parcel lockers, car washes, and peer-to-peer car rentals. By Jay Landers To stay competitive and maximize their assets, parking operators have innovative options to add value beyond simply providing a place to park. From offering insurance protection for parked vehicles to integrating […]

‘Silly Little Videos’ Can Take Your Marketing a Long Way

By Sofia Kuhn TikTok videos, Instagram Reels, YouTube Shorts — these aren’t just playgrounds for influencers anymore. They’ve become tools businesses are leveraging to make real connections with customers and prospects. As marketers and content consumers, we’ve all enjoyed and experienced the value of what interactive, humanized content can do for a brand. In fact, […]

Maximizing ROI with Parking Guidance Technology 

By Steve Gorski  Parking guidance technology (PGT) is arguably the most important of the parking technologies that have been introduced in recent years. No other technology comes close when it comes to improving the parking experience, and it has the added benefit of providing invaluable utilization data that owners and operators can use to operate […]

Maximizing Parking Revenue with Real-Time Booking and Pricing Insights 

By Sarah Marks  Data has become more than just a record of transactions: It’s a vital resource for making informed decisions and staying ahead of shifting consumer trends. The ability to harness real-time insights from customer booking behavior can significantly enhance parking operations, drive revenue, and improve the customer experience. As airports, parking operators, and […]

Cybersecurity Insurance: What Parking Operators Need to Know

By Katherine Beaty  The parking industry is increasingly digital, from license plate recognition systems to mobile payment apps. Although these innovations improve efficiency and enhance the customer experience, they also introduce vulnerabilities. Cybersecurity incidents, like data breaches exposing customer payment information or ransomware attacks crippling operations, have become genuine threats. For many parking operators, cybersecurity […]

Industry News … March 2025

Parking solutions provider Reimagined Parking announced the appointment of Rick West as its chief executive officer (CEO). Having spent more than 30 years in the parking industry, West has deep experience as an operator of parking garage businesses such as the Millennium Parking Concession, Central Parking Corporation, and Parking Company of America Airports. Reimagined Parking […]

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