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The Hard Work That Makes Innovation Look Easy

When we think about innovation, we tend to focus on the visible product: the app, the device, the service. But in many of the most transformative innovations, the real breakthrough wasn’t the interface or algorithm. It was a partnership.

Burnout Isn’t Inevitable: Spot It, Stop It, and Bounce Back

Burnout is one of the most common yet overlooked workplace issues today. And while it’s often worn as a badge of honor in hustle culture, the truth is, it can take a serious toll on your mental and physical health.

Parking Giant EasyPark Becomes ‘Arrive’ After Acquiring Rights from Flash 

On June 12, the digital parking and mobility solutions giant EasyPark announced that it had rebranded itself under the new name Arrive, which it had to obtain the rights to use from the parking technology provider Flash. 

We Need to Talk: AI is Writing Your Content, and It Shows

By Julianne Wilhelm If you spend any time on LinkedIn, you’ve probably noticed a shift in the way people write their posts. They’re suddenly filled with emojis, bolded phrases, and more bullet points than a PowerPoint presentation. It’s as if a single voice has taken over our feeds. And that voice? It’s ChatGPT. Content generated […]

‘Silly Little Videos’ Can Take Your Marketing a Long Way

By Sofia Kuhn TikTok videos, Instagram Reels, YouTube Shorts — these aren’t just playgrounds for influencers anymore. They’ve become tools businesses are leveraging to make real connections with customers and prospects. As marketers and content consumers, we’ve all enjoyed and experienced the value of what interactive, humanized content can do for a brand. In fact, […]

Cybersecurity Insurance: What Parking Operators Need to Know

By Katherine Beaty  The parking industry is increasingly digital, from license plate recognition systems to mobile payment apps. Although these innovations improve efficiency and enhance the customer experience, they also introduce vulnerabilities. Cybersecurity incidents, like data breaches exposing customer payment information or ransomware attacks crippling operations, have become genuine threats. For many parking operators, cybersecurity […]

Industry News … March 2025

Parking solutions provider Reimagined Parking announced the appointment of Rick West as its chief executive officer (CEO). Having spent more than 30 years in the parking industry, West has deep experience as an operator of parking garage businesses such as the Millennium Parking Concession, Central Parking Corporation, and Parking Company of America Airports. Reimagined Parking […]

Industry News … February 2025

TKH Security is collaborating with ASM Lithography, commonly referred to as ASML, to install a comprehensive parking management solution at the company’s facility in San Diego, California. Through this project, TKH Security’s Park Assist Solution, an automated parking guidance system, will provide parking guidance for a 5-floor parking structure housing 502 spaces. The project is […]

Industry News … January 2025

Parking Revenue Recovery Services (PRRS), Inc., a provider of artificial-intelligence (AI)-driven compliance and vehicle activity monitoring, announced the appointment of Todd Tucker, JD, DBA, CAPP, CPP, as its new chief operating officer. Before joining PRRS, Tucker served as president at Parking Logix. He assumed the role from Chris Conley, who retired from PRRS. The Chicago […]

Bridging the Technological Gap: The U.S. Parking Industry vs. Europe 

Editor’s note: This story is a condensed version of a feature article by Steve Gorski that will appear in the February print edition of Parking Today. The U.S. parking industry lags behind Europe in adopting advanced technologies like license plate recognition (LPR), parking guidance, and mobile payments, resulting in inefficiencies, environmental challenges, and poor user experiences. […]
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