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Every Interaction Costs Energy: Invest Wisely

Think of your energy as an investment. What if you treated your energy like money or something you actively invest in? Before engaging in any interaction, you have an opportunity to ask, “Is this worth the investment and what kind of return am I expecting?” Every interaction produces a return. The question is what kind and is it worth it? 

AI Amplifies Marketing Strategy, Doesn’t Replace It

How are we setting up our internal teams to actually benefit from artificial intelligence? I’m speaking from the marketing seat, but this isn’t a marketing-only issue. It touches every function that must communicate, sell, or support what we build.

From Circling to Connected: How AI Is Transforming Parking and Smart City Development 

Parking technology has come a long way. What started as coin slots and painted lines has evolved into sophisticated guidance networks, real-time occupancy data, and seamless digital payments. Now comes the next chapter. Artificial intelligence (AI) is being layered onto that proven infrastructure, giving operators and cities tools that not only show what’s happening but also anticipate what’s coming. 

The Curb Needs a Lead Physician, Not Just Specialists

Spending years working across both the U.K. and U.S. parking landscape since, I’ve noticed something consistent on both sides of the Atlantic. The curb is almost always underestimated and almost always under-governed. Not for lack of talent or technology. But for lack of the right kind of thinking at the top of the system.

Your Curb Rules Are Right, Drivers Still Park Wrong

The curb isn’t where rules live. It is where decisions happen. And those are very different things to design for.

When Enforcement Enthusiasm Backfires

Sometimes, the desire to enforce the rules creates a nightmare for management, and it’s difficult to get staff to stop black-and-white thinking when they know they are “right.” This article provides some ideas for addressing this situation.

Parking Policy Center Continues Shoup Legacy

The UCLA Center for Parking Policy was launched in 2025 to carry forward Donald Shoup’s legacy of connecting parking research with wider audiences.

From Enforcement to Intelligence

What cities are beginning to recognize is that enforcement systems, when powered by artificial intelligence (AI), are not just regulatory tools. They are one of the most immediate and scalable ways to build real-time visibility across urban environments.

Monthly Parking as Urban Mobility’s Next Frontier 

For the past decade, cities have treated mobility like a grand experiment, trying to find the most effective ways to integrate electric vehicle (EV) infrastructure, micromobility solutions like rentable bikes and scooters, carpooling, updated public transportation options, and congestion pricing. And yet, one of the most powerful levers in the urban mobility system has remained largely untouched — monthly parking. 

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